Review of 2010 for Alacrify
Alacrify's Review of 2010. Notes and information about our work as website and print designers; stories and thoughts about practice, clients and life....
Published on: 24th December 2010
6th January 2011
Since we launched the new village website for Maiden Newton we have had a great response from villagers and visitors to the area.
Several people have approached us with new leads for further content that will be added to the site, and many people have complimented us on the work done so far in bringing the site up to date again.
Google has fully indexed the new site, but still has lots of old page links in its database and so we're just waiting for these to be removed. The new site is already performing well though, with the majority of search engine originating visits now landing on pages on the new site.
This lag in re-indexing is a bit of a mixed blessing. On the one hand it means that we've had some traffic from day one due to the links to the old site. But on the other hand the old pages no longer exist and so we've had to come up with a way of helping people to find what they were looking for on the new site, rather than just showing them the default "page not found" message.
We've done this by creating our own custom 404 Page that visitors see if they are directed to a page that doesn't exist. It encourages people to use the search box on the site to look for the information they were looking for. It's not a perfect solution, but it certainly is a bit more useful than the standard "404 error" that you normally get when a page is missing on a site.
So the start of this new year and new project is looking really promising.
If you're interested in developing a hyperlocal, community website for your village or town then do get in touch - ring Mark or Jon on 01300 320076 or email email@example.com